Late last year I opened Artisan Scrapbooks, a digital scrapbook store, on Etsy. I assumed this would be a stronger business than my jewelry designs for two reasons 1) the only real input was labor. I didn't have to buy any supplies up front, and 2) there was far less competition for paper products than there is for jewelry on Etsy. Etsy is dominated by jewelry.
Much to my surprise, even while I put more work in to AS, my jewelry still sold more frequently. I only ever made one sale in scrapbooking. Couple that with the fact that I'm taking a ton of classes at London Jewellery School and loving it, I've decided to just focus on jewelry. I've closed my scrapbook Etsy shop and deleted the fan page for it on Facebook. Because the only real input was labor, all I've "lost" is time, and that isn't even altogether true because I can still use the layouts for my own scrapbooking.
I worked on my lightbox for photographing my jewelry today, but then my camera battery ran out before I could take many test pictures. Oh well :-) I'll work on it some more tomorrow.